- Ping An (China) – $ 44,768 million
- China life (china) – $ 22,578 million
- Allianz (Germany) – $ 20,204 million
- AXA (France) – $ 17,377 million
- CPIC (China) – $ 15,389 million
- AIA (China) – $ 14,130 million
- GEICO (United States) – $ 11,118 million
- Progressive (United States) – $ 8,966 million
- PICC (China) – $ 8,803 million
- Life Insurance Company of India (India) – $ 8.655 million
The total value of the 100 most valuable insurance brands declined 6% overall – from $ 462.4 billion in 2020 to $ 433 billion in 2021 – due to the aftermath of the COVID-19 pandemic.
“As predicted, insurance brands have taken a blow this year as they negotiated the aftermath of the pandemic – from the near stalled global economy, persistently low interest rates, and the slowdown across the industry,” said Declan Ahern, director of brand finance . “However, they have fared better than our original predictions when last year broke out, showing the resilience of the world’s leading insurance brands.”
Continue reading: Revealed – Top 10 Largest Insurance Companies in the World
In fact, US brands in the top 100 bucked the trend and generally outperformed their international counterparts. The two US brands in the top 10, GEICO and Progressive, both saw brand value grow 7%, and the 26 US brands on the list saw cumulative brand value growth of 14% year over year.
“The pandemic forced many Americans – perhaps for the first time – to think about insurance and interact with health insurers, which increased general demand and awareness,” Brand Finance said.